The "House of Gucci" grew out of Forden's reporting from Milano in the eighties on the explosion of labels including Gucci, Armani, Versace, Prada and Ferragamo from family ateliers into mega brands. She was inspired by her interviews with Maurizio Gucci, the last family member to run the company, during her time covering the industry as Bureau Chief for Women's Wear Daily.

Forden worked on the manuscript during a two-year sabbatical starting in 1998, during which time she conducted deep research into the history of the company and the family. She consulted a fashion historian who was reconstructing the Gucci archive and interviewed more than 100 people, including family members, current and former employees and others who were intimately connected to the story. She conducted a jail-house correspondence with Patrizia Reggiani after her arrest for the murder of Maurizio Gucci and was in the courtroom for most of the trial, which went on for nearly five months.

Forden wove together the family saga spanning three generations with the evolution of the Gucci brand, including the secret, 18-month buyout of Aldo Gucci and his sons on behalf of Maurizio's anonymous partner, Bahrain-based Investcorp. The book also chronicles the pitched takeover battle for Gucci between French billionaires Bernard Arnault and Francois Pinault in the late 1990s.

The movie tie-in edition of the book, to be published the end of October, includes a new "Afterword" detailing highlights of the Gucci story over the past 20 years since the book was published.

FIT House of Gucci Book Talk

I was excited to speak at the @museumatfit’s virtual Fashion Culture program Thursday, April 28 at 6pm on the Museum’s YouTube channel for a live Q&A to chat about my book, “The House of Gucci: A Sensational Story of Murder, Madness, Glamour, and Greed”.

IG LIVE BOOK TALK

The Charles Mizrahi Show: An Epic Gucci Story — Sara Gay Forden

A thrilling combination of creativity and chaos built Gucci’s luxury good empire. Sara Gay Forden details its extraordinary past in her book, The House of Gucci: A Sensational Story of Murder, Madness, Glamour, and Greed. And it’s now a major motion picture. Forden joins host Charles Mizrahi to discuss the genius of Gucci’s business and the thrilling saga of Maurizio and Patrizia.

Topics Discussed: An Introduction to Sara Gay Forden (00:00:00, Gucci’s Origins (00:01:25), Luxury Legend (00:5:49), An Epic Story (00:13:08), Maurizio and Patrizia (00:21:40), Dark Ambitions (00:25:26), The Trial (00:29:47), Twenty Years Later (00:36:36), On the Big Screen (00:40:18).

CRAZY MONEY PODCAST with PAUL OLLINGER

“Sara Forden is the author of House of Gucci: A True Story of Murder, Madness, Glamour, and Greed, the source material behind the recent star-studded movie. On this week's Crazy Money podcast, Sara and I discuss: • The rise of Gucci from a modest luggage maker to a fabulous fashion brand worn by the most glamorous stars in the world. • How she went from reporting for The Gaithersburg Gazette to covering the rise of Italian fashion houses in Milan for W, WSJ, and Women's Wear Daily. • What high fashion means in a world of inequality, animal rights, and Birkenstocks. • Why reading her dynamite book made me want a new pair of $800 loafers and a $3,000 suit. I loved speaking with Sara and I know you'll enjoy her insider's perspective on wealth status, glamour, and family business empires.”  —Paul Ollinger, LinkedIn

Meet House of Gucci’s author whose book inspired the film!

We are delighted to welcome Sara Gay Forden, author of HOUSE OF GUCCI, to The Style That Binds Us podcast! Sara’s book was recently brought to life via film in Ridley Scott’s adaptation of House of Gucci starring Lady Gaga, Adam Driver, Jared Leto and Al Pacino. Sara worked as Bureau Chief and Business Reporter for Women's Wear Daily in Milan from 1993-1999 where she reported on the inside story of Gucci's struggles and successes. During those years, she wrote about the transformation of Italian family-owned luxury labels, including Armani, Versace, Prada and Ferragamo, into mega brands. We are thrilled to give you an inside look into why she wrote this book, how she conducted her research, her thoughts on the film and so much more.

PWN Milan Book Talk

“We are very excited to kick off 2022 with Sara Gay Forden Author of House of Gucci, the New York Times bestselling book on which the blockbuster Ridley Scott film starring Lady Gaga and Adam Driver is based.

Sara, a past member of the PWN during her years in Milano, will join us on Jan. 12 at 19.00 CET to discuss how she came to write the book and her successful career.

The format for the meeting will be a live conversation between Sara and Diane Fryman, CEO of Performance Technology Solutions and former Internal program director PWN Milan.” @PWN.Milan

The National Press Club | "House of Gucci" Author Discusses Her Book And Gucci Movie

“ The movie House of Gucci is off to an impressive start at the box office, taking in more than $33 million in North America in the two weeks since its release. It's based on a book written by Sara Gay Forden, the guest on the latest Update-1 podcast. Forden talks with Broadcast Podcast team member Gemma Puglisi about the challenges of writing her book, "The House of Gucci: A Sensational Story of Murder, Madness, Glamour, and Greed." Forden recounts living in Italy and covering the Italian fashion industry and how Maurizio Gucci, the grandson of the company's founder who was brutally murdered in 1995, drew her to "write the story." She also discusses how her book became a movie, the excitement of meeting members of the cast and the need for good content.” –NPC

EVEN THE RICH POCAST

Murder in the House of Gucci | Gucci’s New Visionary, Behind the Book That Inspired the Movie Season 21 Episode 4

The story of Gucci didn’t end with Maurizio’s murder. Vanity Fair fashion writer Leah Faye Cooper joins the show to discuss how the brand has evolved to become an even bigger player in the world of fashion. Later, journalist Sara Gay Forden shares the backstory behind her book, The House of Gucci: A Sensational Story of Murder, Madness, Glamour, and Greed, which was adapted for the new film staring Lady Gaga and Adam Driver.

NPR Interview: ‘House of Gucci’ author gives her take on the new film adapted from her book.

NPR’s David Folkenflik speaks with Sara Gay Forden about her book, The House of Gucci, which has just been released as a feature film starring Lady Gaga and Adam Driver.

Listen to the Interview

House of Gucci Book Signing

Nina McLemore is a woman who designs for women. Having grown up in the south, being raised by a mother who created her clothing for her, Nina learned at a young age how to design and create women's garments. Since then, she has created a brand that is almost all completely made and produced in NYC, while using the most luxurious and gorgeous fabrics from Europe and Asia. Nina creates clothes to fit a woman's body perfectly so that she is recognized as powerful and respected when entering a room.

Nina’s Youtube Channel

Author Stories with Hank Garner

Hank Garner started the Author Stories Podcast in the fall of 2014 because he wanted to listen to authors tell their stories. Not just about the stories they’d written, but the stories of what made them who they are. He wanted to know what made creative people tick, and he's fascinated by the journey that people take to get to where they are. Check out Author stories and listen to Sara’s interview on HankGarner.com

CRIME BEAT RADIO

Crime Beat Radio host Ron Chepesiuk explores issues, controversieas and personalities from the dark side. He interviews Sara Gay Forden about her book, "House of Gucci."

Italian Cultural Society 

Sara Forden conversation with Washington Post fashion critic Robin Givhan about House of Gucci.

House of Gucci Cspan INterview

Documentary

The Murder of Maurizio Gucci | Crime Documentaries

Maurizio Gucci (September 26, 1948 – March 27, 1995), son of Rodolfo Gucci and grandson of Guccio Gucci, was an Italian businessman, and the former head of the famous Gucci fashion house.